Money & finance
Financial strategy & sustainability
Getting through this year is one thing; being here in five years is another. We help you move from surviving to planning, with a clear strategy for how your organisation stays viable and independent.

Who this is for
Boards and leaders thinking beyond the current budget: organisations facing a funding change, those wanting to diversify their income, and any charity or cultural organisation that needs stronger finances but is not sure how to build them.
This is for the strategic conversation, not just the monthly accounts.
At a glance
- A clear look at your financial model
- A reserves policy you can defend
- Routes to diversify your income
- Plans for the scenarios that worry the board
How we help
We look at your financial model and where its risks and opportunities lie, then build a strategy to strengthen it: a sensible reserves policy, a realistic view of your costs, and practical routes to diversify and grow your income.
We help you plan for the scenarios that keep boards awake, such as losing a major grant, and turn the strategy into decisions your board can take. Because we combine finance with governance and legal insight, the strategy reflects what the organisation can realistically do.
Talk to us
Not sure where to start? Book an online appointment and we will point you to the right help.
Email hello@proartsplus.co.uk or call 0330 127 1414 during office hours.
How it works
- Understand
We learn your finances and ambitions. - Test
We test the model against the risks it faces. - Plan
We produce a clear strategy and the decisions that follow. - Support
We help you carry it out.
You are not left with a plan and no support.
Why ProArtsPlus
Financial strategy in this sector is bound up with mission, governance and law, and we bring all of them to the table, so the organisation stays true to itself while getting stronger.
Frequently asked questions
What does financial sustainability mean?
Being able to keep delivering your mission over the long term, through changes in funding and circumstances, rather than lurching from year to year.
How much should our charity hold in reserves?
There is no single right answer; it depends on your risks, commitments and income patterns. We help you set a reserves policy that is defensible and right for you.
How do we reduce our dependence on one funder?
By understanding your model and building realistic alternative income over time. We help you choose diversification that suits you rather than chasing every opportunity.
Can you help us plan for losing a major grant?
Yes. Scenario planning for the risks that matter most is exactly this kind of work, so a shock becomes something you have prepared for.
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Not sure where to start?
Tell us what you are dealing with and we will point you to the right help.

